DENTSU

20 Quai Ernest-Ansermet
1205 GENÈVE
SWITZERLAND
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Company


Dentsu is a transformative partner to global leaders, founded in 1901 in Tokyo, Japan. With a presence in over 145 countries, we specialize in innovative growth solutions through our network of renowned brands. For over 120 years, we've pioneered new approaches in audience engagement and relationship nurturing, leveraging technology and creativity. Our focus on impactful outcomes drives client growth, whether through ROI, revenue increase, behavioral change, or cultural connection. In the DACH region, our 3,200 specialists across 21 locations deliver comprehensive marketing services, supported by our leading brands: Carat, Dentsu Creative, dentsu X, iProspect, and Merkle. Our commitment to innovation ensures we not only meet but exceed client expectations, creating positive industry, societal, and global impacts.

Expertises


Transformation digital strategy, E-commerce platforms, Content production, Data management platform, Video content creation, B2B, Marketing automation, Business and Customer intelligence, CX, CRM

Clients portfolio


Beiersdorf, Klarna, Porsche, Ikea, Chopard. Breitling

Products and solutions


Through modern creativity, we unified our strategies to connect your entire brand portfolio to business performance.

Dentsu is the multiplier to take your brand(s) to their next, by putting the most advanced understanding of people in the industry at the center, we connect brand, content, experience, and commerce. We help you to get to the future faster.

Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative; while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

News


Dentsu Creative announced the expansion of its team in the DACH region. The company is now operating as a unified team – in Berlin, Munich, Hamburg, Frankfurt, Düsseldorf, Vienna, Geneva and Zurich. With this merger, the existing Dentsu brands Merkle and Videobeat are bringing over 140 new employees into the team, increasing Dentsu Creative’s workforce in the DACH region to over 220 creative minds. Dentsu Creative DACH now offers a comprehensive full-service package with core areas including Branding & Creative Strategy, Agenda & Public Relations, Creative Campaigns, Social Media, Influencer & Creator, Digital Content, as well as Performance Marketing, Employer Branding, UI & UX and Customer Experience.

Talk


Transformation du Retail : Redéfinir la Personnalisation Client avec le Clienteling et l’Omnicanalité

11/05/2024 | 13h30 -> 14h00 | Room Lausanne

L'Occitane partagera sa vision et ses objectifs concernant le clienteling, en présentant la solution qu'ils ont développée pour motiver et engager leur personnel en boutique. 

dentsu interviendra pour exposer les grandes tendances de l'omnicanalité dans le retail, spécifiquement dans le secteur des cosmétiques, et illustrera comment l'intégration de ces pratiques améliore l'expérience client globale.


Details