SQLI Suisse

Avenue William-Fraisse 3
1006 LAUSANNE
SUISSE
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Company


Our Vision: a Unified Digital Experience

In a hyper-connected world where brands are competing for users’ attention, we believe that creating a unified digital experience is the key to engagement. Creating effective interactions. Suggesting rather than imposing. Capturing attention in the right place, at the right time, and converting it into desire and trust. For over 25 years, digital experience has been our mantra, our compass.

It is on this basis and according to an integrated and modular approach blending insight, creativity and technical expertise that we design, produce and deploy digital assets that create value for consumers and results for our clients worldwide.

We share our clients’ ambitions and believe that the close and lasting connections forged with their teams are the key to excellence.

Since 1999, SQLI Switzerland is at the core of the international SQLI Network. We help clients like Nespresso define their business model and shape their digital tools, as we did for other Swiss-based international companies, as well as for ONGs or local institutions and players.

Expertises


E-commerce platforms, Interactive agency, Transformation digital strategy, CX, UX, Data management platform, Commerce composable / Headless, Conversion / optimisation / fidelisation, CRM, Product Information Management

Clients portfolio


FIBA, Bobst, Assura, La Vaudoise, Visilab, Crédit Agricole Next Bank, Cardis, Manor, Scott Sports, State of Geneva, State of Fribourg, State of Neuchâtel, State of Valais, State of Vaud, Transports Publics Genevois, Richemont

Products and solutions


Creativity & Design

  • Strategy, Research, Discoveries, UX & UI, Content

Engagement & Loyalty

  • Digital Marketing, Social Media, Loyalty Platforms, Web & Mobile Apps, CMS, CRM

Commerce & Service

  • E-Commerce, PIM, OMS, Search & Merchandising, Service Portals, CRO, POS & Clienteling

Data & Personalisation

  • Data Strategy & Governance, Insights, BI & Dashboarding, MDM

Engineering & Orchestration

  • Process Automation & Orchestration, Composable Architecture, AI Solutions

Continuity & Compliance

  • Operations & Maintenance, Cloud, DevOps & FinOps, Security, Performance, Observability, Compliance, Quality & Testing

News


29.04.2025: Event co-organized with our client FIBA and our partner Contentful – How FIBA Reinvented Its digital strategy to lead the game

  • An exclusive keynote dedicated to transforming fan engagement in the digital age. From legacy systems to agile, product-driven ecosystems, FIBA shared the behind-the-scenes journey of a bold digital strategy, successfully designed and implemented in collaboration with SQLI teams, driven by innovation and focused on user experience.

12.06.2025: Event organized with our client Azqore – Designing a Business Application in a Constrained Environment: Focus on the Essentials, Deliver Impact

  • Through a joint feedback session around the S2i core banking system, SQLI and Azqore demonstrated how a targeted product design approach enabled the evolution of a critical business application—without a complete overhaul or in-depth user research—while addressing strong technical and regulatory constraints.

 

Talk


FIBA’s new digital strategy sets the stage for deeper fan engagement and immersive experiences

What if a global sports organization could turn every fan interaction into loyalty, passion, and revenue?

Join us with FIBA, as they reveal how they’ve laid the strategic foundations for a bold digital transformation—one that redefines fan engagement, elevates the fan experience, and opens new pathways for monetization and loyalty.

In just 30 minutes, discover the vision, choices, and groundwork that are setting the stage for a future-ready digital ecosystem. This is the story of how FIBA is preparing to captivate fans, adapt at speed, and deliver value far beyond the game.


Details